Western International Group Journey

From modest beginnings in Bahrain in the year 1983, Western International Group has evolved into a multifaceted conglomerate comprising of diverse verticals with business interests across the globe. The Group owns and manages an enviable line-up of successful brands in Electronics, Retail, Household Goods, Garments, Travel Accessories, Fashion, Footwear and more.


Today, the Group employs over 15,000 personnel which are spread across 12 countries. Headquartered in Dubai, the Group continues to strengthen its presence across the Middle East, Africa, South Asia, Europe and subcontinent with new brands and divisions constantly enriching the portfolio.


With inspirational leadership, a team brimming with talent and drive, an extensive dealer and distribution network, state of art infrastructure and facilities gives us a unique vantage point within this industry.